Instagram’s story feature: A quick take

August 3, 2016 0

In an interesting turn of events, Instagram updated their app this week to include a new feature called “Stories”.  This new functionality allows customers to post a temporary image to their follower’s timeline which will be wiped clean within 24 hours.  Furthermore, users can update their photo by overlaying drawings Read More

Is your customer Warren Harding?

August 1, 2016 0

There is a classic business school excerpt from Blink by Malcom Gladwell about Warren Harding (seen here).  The concept in brief is that an unusually weak 1916 Republican candidate pool spawned a desperate search for the nation’s next Republican nominee.  As the search ensued, a tall, attractive, and distinguished-looking Senator from Read More